Popload’s Responsive website (UX, UI, Front, Back-end and Development). From start to finish.
Every year Popload Festival, in Brazil, brings to South America the world’s best Alternative / Indie music. We’re talking world-class artists such as Lorde, MGMT, Blondie, Phoenix, Belle&Sebastian, The XX, etc.
In 2018, they have asked us to plan and design their new website.
The challenge: To create a responsive website that could be easily reskinned and host new content and new lineups year after year.
We’ve presented the UX solution (for both Desktop and Mobile), designed the UI for front and back-end, developed it and produced it from start to finish.
What does mobile-first mean?
With us being night and day, almost 24/7 on our smartphones, statistics reveal websites have been accessed exponentially more via mobile devices. Mobile-first means the experience will focus on simplifying and delivering an effective UX for mobile, getting rid of the unnecessary and prioritising what’s relevant. After the mobile experience is defined, we tend to think the bigger-screen experience becomes much easier to be nailed.